ABOUT US
our story
Why Pracko was created
Pracko was created to solve a simple but universal problem in basketball: coaches at every level struggle to find the right drills for real improvement.
As a young player growing up, finding new drills to improve my game was always a massive time suck. I used hand-me-down ideas, searched online for practice plans, YouTube videos from untrusted sources, and paid a lot of money to go to camps. It all led me back to doing the same drills every day.
Even at the professional level, designing practice often means last-minute scrambling—pulling from memory or using what is top of mind.
That’s why Pracko was born.
Coaches know how they want their teams to play, but most struggle to put together practices that actually get them there. Pracko solves this issue by providing an extensive drill library with an intelligent search and tag system built around modern basketball concepts.
About the Founder
Pracko was founded by Will Sheehey, a former Division I player at Indiana University, professional basketball player in Europe, and coach in the NBA with the Golden State Warriors, where he spent four years in player development and helped win an NBA championship.
Our Philosophy
Don’t just practice more… practice smarter. Pracko builds drills around real decisions, spacing, and reads–supported by performance science and professional methodology.
